KAF●WORLD
DIGITAL
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KAF WORLD CONSULTING / EXPERIENCEHEALTHCARE & LIFE SCIENCES

Global ambition.
Local understanding.

Enterprise change has to work across divisions, markets and the people using it every day.

Pharmaceuticals. Medical devices. Consumer health.
HEALTHCARE & LIFE SCIENCES

Making global CRM work locally.

Our leadership experience includes a Salesforce rollout for more than 1,200 users across global divisions, improving sales visibility, process discipline and customer-data quality.

Global CRM rollout · 1,200+ users · Cross-division delivery

YOUR BRIEF / HOW WE APPROACH THE WORK

Define what is shared.

A global CRM programme needs a common core without assuming every division works in the same way. We establish the shared customer-data and sales-process requirements, then identify the local decisions.

01

Define what is shared.

A global CRM programme needs a common core without assuming every division works in the same way. We establish the shared customer-data and sales-process requirements, then identify the local decisions.

A global-to-local requirements map

02

Design for the people using it.

Sales leaders, field teams and programme owners need different views of the same information. We turn those needs into role-based workflows and a practical adoption plan for each rollout wave.

An adoption and rollout plan

03

Make visibility dependable.

A dashboard is only useful if the underlying records and working habits can be trusted. We define the measures, data ownership and review rhythm that connect the rollout to day-to-day management.

A measurement and ownership framework

Experience across our leadership’s careers.

YOUR CONTEXT. YOUR NEXT MOVE.

What could work
better?

A focused question or a wider transformation.
Let’s find the right place to start.

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